APRIL 10 "BE CAREFUL WHAT YOU SELL"
MCDONALDS - the company
began in 1940 as a barbecue restaurant operated by Richard and Maurice
McDonald; in 1948 they reorganized their business as a hamburger stand
using production line principles. Businessman Ray Kroc joined the
company as a franchise agent in 1955. He subsequently purchased the chain from
the McDonald brothers and oversaw its worldwide growth.
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